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Winning Across Global Markets: How Nokia Creates Strategic Advantage in a Fast-Changing World - edition reliée, livre de poche

2010, ISBN: 0470339667

[EAN: 9780470339664], Neubuch, [PU: Jossey-Bass], Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organizatio… Plus…

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Winning Across Global Markets : How Nokia Creates Strategic Advantage in a Fast-Changing World - Steinbock, Dan
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Steinbock, Dan:

Winning Across Global Markets : How Nokia Creates Strategic Advantage in a Fast-Changing World - edition reliée, livre de poche

2010, ISBN: 0470339667

[EAN: 9780470339664], Neubuch, [PU: Jossey-Bass], Books

NEW BOOK. Frais d'envoi EUR 14.86 GreatBookPrices, Columbia, MD, U.S.A. [5352716] [Rating: 5 (von 5)]
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Winning Across Global Markets - Dan Steinbock
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Dan Steinbock:
Winning Across Global Markets - edition reliée, livre de poche

2010

ISBN: 0470339667

[EAN: 9780470339664], Neubuch, [PU: Jossey-Bass], Clean and crisp and new!, Books

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Dan Steinbock:
Winning Across Global Markets - edition reliée, livre de poche

ISBN: 9780470339664

John Wiley & Sons , pp. v + 291 . Hardback. New., John Wiley & Sons, 6

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Winning Across Global Markets - Dan Steinbock
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Dan Steinbock:
Winning Across Global Markets - edition reliée, livre de poche

ISBN: 9780470339664

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Winning Across Global Markets

Lessons for attaining global competitiveness, one market at a time, from international business giant Nokia Winning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in Finland to a multinational telecommunications leader. Why are Nokia's lessons critical for other companies and industries? While multinationals based in large countries benefit from inherent advantages--such as a home base that often accounts for 30 to 50 percent of their revenues--multinationals based in smaller countries such as Nokia, enjoy no such competitive edge. Nokia, in fact, generates less than 1% of its revenues in its home base. To such a company, global competitiveness is a matter of life and death. With unparalleled access to Nokia's leadership, Winning Across Global Markets reveals the remarkable story of Nokia's resilience and endurance. Shows how Nokia's flexibility and focus on its people and local markets drive its distinct global approach. * Includes exclusive interviews with Nokia's senior executives and key partners * Provides a roadmap for developing, capturing, and sustaining global advantage This book provides a roadmap for developing, capturing, and sustaining strategic global advantage in today's ever-changing world.

Informations détaillées sur le livre - Winning Across Global Markets


EAN (ISBN-13): 9780470339664
ISBN (ISBN-10): 0470339667
Version reliée
Date de parution: 2010
Editeur: John Wiley & Sons Inc
291 Pages
Poids: 0,589 kg
Langue: eng/Englisch

Livre dans la base de données depuis 2010-03-26T09:55:38+01:00 (Zurich)
Page de détail modifiée en dernier sur 2023-06-10T17:12:17+02:00 (Zurich)
ISBN/EAN: 0470339667

ISBN - Autres types d'écriture:
0-470-33966-7, 978-0-470-33966-4
Autres types d'écriture et termes associés:
Auteur du livre: dan, steinbock, steinböck, mill, fast
Titre du livre: nokia, world changing, markets


Données de l'éditeur

Auteur: Dan Steinbock
Titre: Winning Across Global Markets - How Nokia Creates Strategic Advantage in a Fast-Changing World
Editeur: John Wiley & Sons
304 Pages
Date de parution: 2010-04-28
Poids: 0,492 kg
Langue: Anglais
25,90 € (DE)
Not available (reason unspecified)
164mm x 233mm x 30mm

BB; GB; Hardcover, Softcover / Wirtschaft/Management; Betriebswirtschaft und Management; Management

Introduction. 1 Success Through Legacy and Globalization. 2 Strategy Through Executive Team. 3 How Nokia's Values, Culture, and People Contribute to Success. 4 Building a Globally Networked Matrix Organization. 5 Innovating Globally via R&D Networks. 6 Developing Strategic Capabilities Across the World. 7 How Nokia Is Growing and Transforming Its Business Areas. 8 Competing in Global Markets: The Rise of Large Emerging Economies. 9 How Nokia Seeks to Sustain Leadership. Appendix: Nokia's Key Executives. Notes. Acknowledgments. About the Author. Index.

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9780470604021 Winning Across Global Markets (Dan Steinbock)


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