ISBN: 9780471220725
Learn how to determine whether a Web site is offering a competitive advantage Despite the fact that numerous online ventures have recently fallen by the wayside, companies still realize … Plus…
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2009, ISBN: 9780471220725
John Wiley & Sons, Taschenbuch, 452 Seiten, Publiziert: 2009-11-12T00:00:01Z, Produktgruppe: Buch, 0.77 kg, E-Business, Business & Karriere, Kategorien, Bücher, Computer & Internet, Netzw… Plus…
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ISBN: 9780471220725
John Wiley &Sons. Paperback. GOOD. Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex l… Plus…
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2009, ISBN: 9780471220725
John Wiley & Sons, Taschenbuch, 452 Seiten, Publiziert: 2009-11-12T00:00:01Z, Produktgruppe: Buch, 1.5 kg, Online-Marketing, E-Business, Business & Karriere, Kategorien, Bücher, Computer … Plus…
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2009, ISBN: 9780471220725
John Wiley & Sons, Taschenbuch, 452 Seiten, Publiziert: 2009-11-12T00:00:01Z, Produktgruppe: Buch, 1.5 kg, Online-Marketing, E-Business, Business & Karriere, Kategorien, Bücher, Computer … Plus…
| Amazon.de (Intern... |
ISBN: 9780471220725
Learn how to determine whether a Web site is offering a competitive advantage Despite the fact that numerous online ventures have recently fallen by the wayside, companies still realize … Plus…
2009, ISBN: 9780471220725
John Wiley & Sons, Taschenbuch, 452 Seiten, Publiziert: 2009-11-12T00:00:01Z, Produktgruppe: Buch, 0.77 kg, E-Business, Business & Karriere, Kategorien, Bücher, Computer & Internet, Netzw… Plus…
ISBN: 9780471220725
John Wiley &Sons. Paperback. GOOD. Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex l… Plus…
2009, ISBN: 9780471220725
John Wiley & Sons, Taschenbuch, 452 Seiten, Publiziert: 2009-11-12T00:00:01Z, Produktgruppe: Buch, 1.5 kg, Online-Marketing, E-Business, Business & Karriere, Kategorien, Bücher, Computer … Plus…
2009, ISBN: 9780471220725
John Wiley & Sons, Taschenbuch, 452 Seiten, Publiziert: 2009-11-12T00:00:01Z, Produktgruppe: Buch, 1.5 kg, Online-Marketing, E-Business, Business & Karriere, Kategorien, Bücher, Computer … Plus…
Données bibliographiques du meilleur livre correspondant
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Informations détaillées sur le livre - Web Metrics: Proven Methods for Measuring Web Site Success
EAN (ISBN-13): 9780471220725
ISBN (ISBN-10): 0471220728
Version reliée
Livre de poche
Date de parution: 2002
Editeur: John Wiley & Sons
448 Pages
Poids: 0,676 kg
Langue: eng/Englisch
Livre dans la base de données depuis 2007-05-31T06:53:02+02:00 (Zurich)
Page de détail modifiée en dernier sur 2024-02-18T01:48:07+01:00 (Zurich)
ISBN/EAN: 0471220728
ISBN - Autres types d'écriture:
0-471-22072-8, 978-0-471-22072-5
Autres types d'écriture et termes associés:
Auteur du livre: sterne, jim, john
Titre du livre: proven, web site, sitte, success
Données de l'éditeur
Auteur: Jim Sterne
Titre: Web Metrics - Proven Methods for Measuring Web Site Success
Editeur: John Wiley & Sons
430 Pages
Date de parution: 2002-07-24
Poids: 0,798 kg
Langue: Anglais
38,90 € (DE)
192mm x 235mm x 24mm
BC; Paperback; Hardcover, Softcover / Informatik, EDV/Internet; Computernetzwerke und maschinelle Kommunikation; Internet; Computer Science; Internet Business; Homepage; Informatik; Internet
Learn how to determine whether a Web site is offering a competitive advantage Despite the fact that numerous online ventures have recently fallen by the wayside, companies still realize that the Web plays an integral role in conducting business. They recognize the importance of measuring and analyzing the information gathered from their sites so they can find new ways to balance online and offline efforts. In this innovative book, leading Internet marketing expert Jim Sterne uncovers the latest tools and techniques that will help you determine if and how your Web site is adding value to your company. He clearly shows you how to use the range of available metrics to improve your Web marketing strategies. Incorporating his vast experience with clients such as Eastman Kodak, Ericsson, Sears Roebuck, and IBM, Sterne exposes the key issues facing corporate sites today. He then explains the role of Web metrics, detailing the criteria to follow in order to build a successful site and gain a competitive advantage in the marketplace. Web Metrics provides you with everything you'll need to know to measure your online business strategy, including: * Types of Web metrics tools, services, techniques, and standards for Web measurement * Ways to fully integrate Web metrics with the customer experience * Details on how to use metrics to meet specific business goals The companion Web site includes links to online tools, resources, and white papers.Autres livres qui pourraient ressembler au livre recherché:
Dernier livre similaire:
9780470886441 Web Metrics: Proven Methods for Measuring Web Site Success (Jim Sterne)
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