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Parker, Richard:

Mixed Signals: The Prospects for Global Television News: Prospect for Global Television News - edition reliée, livre de poche

1995, ISBN: 0870783742

[EAN: 9780870783746], Gebraucht, sehr guter Zustand, [PU: Brookings Institution,], ETHICS & MORAL PHILOSOPHY, MEDIA STUDIES, RADIO TELEVISION INDUSTRY, CURRENT EVENTS, GENERAL, POLITICS, … Plus…

NOT NEW BOOK. Frais d'envoi EUR 2.90 Mosakowski GbR, Florstadt, Germany [51070922] [Rating: 5 (von 5)]
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Mixed Signals: The Prospects for Global Television News: Prospect for Global Television News - Parker, Richard
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Parker, Richard:

Mixed Signals: The Prospects for Global Television News: Prospect for Global Television News - Livres de poche

1995, ISBN: 9780870783746

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Mixed Signals : The Prospects for Global Television News by Richard Parker - Richard Parker
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Mixed Signals : The Prospects for Global Television News by Richard Parker - livre d'occasion

ISBN: 9780870783746

In this volume, Richard Parker contemplates the opposing interests of the developing global market television industry and the future of entertainment programming trying to appeal to the … Plus…

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Parker, Richard:
Mixed Signals: The Prospects for Global Television News (Twentieth Century Fund Reports) - Livres de poche

1995, ISBN: 0870783742

[EAN: 9780870783746], [SC: 0.0], [PU: Twentieth Century Fund], Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / De… Plus…

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Richard Parker:
Mixed Signals: The Prospect for Global Television News - Livres de poche

1995, ISBN: 9780870783746

The Century Foundation, 1995. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition., The Century Fo… Plus…

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Mixed Signals: The Prospects for Global Television News

In recent decades, the growth of the television industry and broadcast news media has been astounding. As this phenomena has unfolded, the United States has become the ' leader' of commercialized television broadcasting nationally and reaching every sector of that market. However, more recently, international news services, such as CNN, the BBC World Service, and Sky Channel have extended their viewership to a global audience. In doing so, these stations are capable of grossing larger margins of profit, as well as, offering extremely high-quality news and arts programming to an estimated audience of 130 million. In an era of diminished global ideological competition, tight governmental budgets, and increasingly privatized television, the development of new broadcasting has been driven up to take shape with entertainment television. Even in the United States, the news has shifted from content to an albeit glamorized presentation of the news, which many have termed ' tabloidization.' Though this style of television advertising ' sells' programming, many United States firms are missing the global picture. In essence, when there is a globalized news, it will be able to turn a profit on a grandeur scale and be a more effective commercial vehicle for selling things. In Mixed Signals, Richard Parker contemplates these important aspects of the developing global television market, while entertainment programming will still have to appeal to many local tastes. As well, Parker makes clear the basic economics of television and how this understanding will enhance the dissemination of news and we as an audience will take this even more for granted.

Informations détaillées sur le livre - Mixed Signals: The Prospects for Global Television News


EAN (ISBN-13): 9780870783746
ISBN (ISBN-10): 0870783742
Version reliée
Livre de poche
Date de parution: 1995
Editeur: BROOKINGS INSTITUTION
105 Pages
Poids: 0,204 kg
Langue: eng/Englisch

Livre dans la base de données depuis 2008-01-28T19:52:00+01:00 (Zurich)
Page de détail modifiée en dernier sur 2023-11-24T13:06:29+01:00 (Zurich)
ISBN/EAN: 0870783742

ISBN - Autres types d'écriture:
0-87078-374-2, 978-0-87078-374-6
Autres types d'écriture et termes associés:
Auteur du livre: parker richard
Titre du livre: mixed signals prospects for global television news, signal, mix, the global century, prospect, art news, richard parker


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