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User Is Always Right, The: A Practical Guide to Creating and Using Personas for the Web - Mulder, Steve
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Mulder, Steve:

User Is Always Right, The: A Practical Guide to Creating and Using Personas for the Web - Première édition

2006, ISBN: 9780321434531

Livres de poche

New Riders, Paperback, Auflage: 1, 312 Seiten, Publiziert: 2006-08-21T00:00:01Z, Produktgruppe: Book, 0.42 kg, Verkaufsrang: 832380, Graphic Arts, Arts & Photography, Subjects, Books, E-b… Plus…

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Steve Mulder:

User Is Always Right, The: A Practical Guide to Creating and Using Personas for the Web - Livres de poche

ISBN: 9780321434531

New Riders. Paperback. GOOD. Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex library… Plus…

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Steve Mulder:
User is Always Right, the: a Practical Guide to Creating and Using Personas for the Web - Livres de poche

2006

ISBN: 9780321434531

Paperback, All pages and cover are intact. Possible slightly loose binding, minor highlighting and marginalia, cocked spine or torn dust jacket. Maybe an ex-library copy and not include t… Plus…

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Mulder, Steve, Yaar, Ziv:
The User Is Always Right: A Practical Guide to Creating and Using Personas for the Web - livre d'occasion

ISBN: 9780321434531

New Riders. Used - Very Good. . . All orders guaranteed and ship within 24 hours. Your purchase supports More Than Words, a nonprofit job training program for youth, empowering youth to… Plus…

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Mulder, Steve:
User Is Always Right, The: A Practical Guide to Creating and Using Personas for the Web - Livres de poche

ISBN: 9780321434531

Paperback. Very Good., 3

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Détails sur le livre
User Is Always Right, The: A Practical Guide to Creating and Using Personas for the Web

How do we ensure that our Web sites actually give users what they need? What are the best ways to understand our users' goals, behaviors, and attitudes, and then turn that understanding into business results? Personas bring user research to life and make it actionable, ensuring we're making the right decisions based on the right information. This practical guide explains how to create and use personas to make your site more successful. The User Is Always Right: A Practical Guide to Creating and Using Personas takes you through each step of persona creation, including tips for conducting qualitative user research, new ways to apply quantitative research (such as surveys) to persona creation, various methods for generating persona segmentation, and proven techniques for making personas realistic. You'll also learn how to use personas effectively, from directing overall business strategy and prioritizing features and content to making detailed decisions about information architecture, content, and design.

Informations détaillées sur le livre - User Is Always Right, The: A Practical Guide to Creating and Using Personas for the Web


EAN (ISBN-13): 9780321434531
ISBN (ISBN-10): 0321434536
Version reliée
Livre de poche
Date de parution: 2006
Editeur: New Riders
293 Pages
Poids: 0,422 kg
Langue: eng/Englisch

Livre dans la base de données depuis 2007-06-04T23:58:53+02:00 (Zurich)
Page de détail modifiée en dernier sur 2024-01-06T11:41:16+01:00 (Zurich)
ISBN/EAN: 9780321434531

ISBN - Autres types d'écriture:
0-321-43453-6, 978-0-321-43453-1
Autres types d'écriture et termes associés:
Auteur du livre: mülder, steve mulder, steven mulder
Titre du livre: that right, persona, user always right practical guide creating using personas for web, for the voice, creating the other


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