The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding… Plus…
The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding Audiences, Andy Ruddock introduces students to the range of quantitative and qualitative methods and invites his readers to consider the merits of both. Understanding Audiences: demonstrates how - practically - to investigate media power; places audience research - from early mass communication models to cultural studies approaches - in their historical and epistemological context; explores the relationship between theory and method; concludes with a consideration of the long-running debate on media effects; includes exercises which invite readers to engage with the practical difficulties of conducting social research. New Textbooks>Hardcover>Current Affairs>Media,Journalism>Media,Journlism, SAGE Publications Core >2 >T<
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Hardback, [PU: SAGE Publications Inc], The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multipl… Plus…
Hardback, [PU: SAGE Publications Inc], The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding Audiences, Andy Ruddock introduces students to the range of quantitative and qualitative methods and invites his readers to consider the merits of both.
Understanding Audiences demonstrates how - practically - to investigate media power; places audience research - from early mass communication models to cultural studies approaches - in their historical and epistemological context; explores the relationship between theory and method; concludes with a consideration of the long-running debate on media effects; includes exercises which invite readers to engage with the practical difficulties of conducting social research., Media, Information & Communication Industries<
The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understandin… Plus…
The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding Audiences , Andy Ruddock introduces students to the range of quantitative and qualitative methods and invites his readers to consider the merits of both. Understanding Audiences : demonstrates how - practically - to investigate media power; places audience research - from early mass communication models to cultural studies approaches - in their historical and epistemological context; explores the relationship between theory and method; concludes with a consideration of the long-running debate on media effects; includes exercises which invite readers to engage with the practical difficulties of conducting social research. Language Arts & Disciplines Language Arts & Disciplines eBook, SAGE Publications<
Theory and Method, Hardcover, Buch, [PU: SAGE Publications Inc]
lehmanns.de
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(*) Livre non disponible signifie que le livre est actuellement pas disponible à l'une des plates-formes associées nous recherche.
The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding… Plus…
The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding Audiences, Andy Ruddock introduces students to the range of quantitative and qualitative methods and invites his readers to consider the merits of both. Understanding Audiences: demonstrates how - practically - to investigate media power; places audience research - from early mass communication models to cultural studies approaches - in their historical and epistemological context; explores the relationship between theory and method; concludes with a consideration of the long-running debate on media effects; includes exercises which invite readers to engage with the practical difficulties of conducting social research. New Textbooks>Hardcover>Current Affairs>Media,Journalism>Media,Journlism, SAGE Publications Core >2 >T<
new in stock. Frais d'envoizzgl. Versandkosten., Livraison non-comprise
Hardback, [PU: SAGE Publications Inc], The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multipl… Plus…
Hardback, [PU: SAGE Publications Inc], The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding Audiences, Andy Ruddock introduces students to the range of quantitative and qualitative methods and invites his readers to consider the merits of both.
Understanding Audiences demonstrates how - practically - to investigate media power; places audience research - from early mass communication models to cultural studies approaches - in their historical and epistemological context; explores the relationship between theory and method; concludes with a consideration of the long-running debate on media effects; includes exercises which invite readers to engage with the practical difficulties of conducting social research., Media, Information & Communication Industries<
The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understandin… Plus…
The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding Audiences , Andy Ruddock introduces students to the range of quantitative and qualitative methods and invites his readers to consider the merits of both. Understanding Audiences : demonstrates how - practically - to investigate media power; places audience research - from early mass communication models to cultural studies approaches - in their historical and epistemological context; explores the relationship between theory and method; concludes with a consideration of the long-running debate on media effects; includes exercises which invite readers to engage with the practical difficulties of conducting social research. Language Arts & Disciplines Language Arts & Disciplines eBook, SAGE Publications<
Theory and Method, Hardcover, Buch, [PU: SAGE Publications Inc]
- Frais d'envoiTitel z.Zt. nicht lieferbar, Nur Vorbestellung möglich (wird bald erscheinen oder wird nachgedruckt), Versandkostenfrei innerhalb der BRD. (EUR 0.00)
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The history of audience research tells us that the relationship between the media and viewers, readers and listeners is complex and requires multiple methods of analysis. In Understanding Audiences, Andy Ruddock introduces students to the range of quantitative and qualitative methods and invites his readers to consider the merits of both. Understanding Audiences: demonstrates how - practically - to investigate media power; places audience research - from early mass communication models to cultural studies approaches - in their historical and epistemological context; explores the relationship between theory and method; concludes with a consideration of the long-running debate on media effects; includes exercises which invite readers to engage with the practical difficulties of conducting social research.
Informations détaillées sur le livre - Understanding Audiences: Theory and Method Andy Ruddock Author
EAN (ISBN-13): 9780761963448 ISBN (ISBN-10): 0761963448 Version reliée Date de parution: 2001 Editeur: SAGE Publications Core >2 >T 208 Pages Poids: 0,449 kg Langue: eng/Englisch
Livre dans la base de données depuis 2007-10-26T11:06:23+02:00 (Zurich) Page de détail modifiée en dernier sur 2020-07-01T13:21:41+02:00 (Zurich) ISBN/EAN: 9780761963448
ISBN - Autres types d'écriture: 0-7619-6344-8, 978-0-7619-6344-8 Autres types d'écriture et termes associés: Auteur du livre: ruddock Titre du livre: theory method
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