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Egan, John (Editor), and Harker, Michael (Editor):

Relationship Marketing (Sage Library in Business and Management) - edition reliée, livre de poche

2005, ISBN: 9781412908665

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Relationship Marketing (SAGE Library in Business and Management) - edition reliée, livre de poche

2005, ISBN: 1412908663

[EAN: 9781412908665], Gebraucht, guter Zustand, [PU: SAGE Publications Ltd], Volume 2 only. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so … Plus…

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Egan, J. And Harker, M.J. (Eds):
Relationship Marketing (Volumes 1, 2, 3) - edition reliée, livre de poche

2005

ISBN: 9781412908665

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Relationship Marketing (Sage Library in Business and Management) - edition reliée, livre de poche

2005, ISBN: 9781412908665

SAGE Publications Inc, Gebundene Ausgabe, 1192 Seiten, Publiziert: 2005-08-12T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: Illustrations, 4.92 kg, Kundenmanagement, Marketing & Verkauf… Plus…

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Egan, John; Harker, Michael J.:
Relationship Marketing - edition reliée, livre de poche

2005, ISBN: 1412908663

[EAN: 9781412908665], Gebraucht, wie neu, [PU: Sage Publications, London, UK], 3-VOLUME SET; all three volumes are AS NEW hardcovers, no marks in text, very clean exterior; a very clean s… Plus…

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Détails sur le livre
Relationship Marketing (Sage Library in Business and Management)

This collection is a long-awaited one-stop resource that draws together all the important readings on the origins, development and future of relationship marketing. With classic and contemporary writings from influential figures in the field, this landmark work explores the theory and practice of relationship marketing. Papers map out past and present research and pose exciting questions about the future of relationship marketing. This definitive collection includes 59 articles and is accompanied by an insightful introduction that draws together key issues. A concise rationale behind the selection of papers is also provided. The SAGE Library in Business and Management is a first-class series of major works that brings together the most influential and field-defining articles, both classical and contemporary, in a number of key areas of research and inquiry in Business and Management. Each multi-volume set represents a collection of the essential published works collated from the foremost publications in the field by an Editor or Editorial Team of renowned international stature. They include a full introduction, presenting a rationale for the selection and mapping out the discipline's past, present and likely future. This series is designed to be a 'gold standard' for university libraries throughout the world with a programme or interest in Business and Management Studies.

Informations détaillées sur le livre - Relationship Marketing (Sage Library in Business and Management)


EAN (ISBN-13): 9781412908665
ISBN (ISBN-10): 1412908663
Version reliée
Date de parution: 2005
Editeur: Egan, John, Harker, Michael J. SAGE Publications Inc
1192 Pages
Poids: 2,300 kg
Langue: eng/Englisch

Livre dans la base de données depuis 2007-05-28T23:51:51+02:00 (Zurich)
Page de détail modifiée en dernier sur 2023-08-05T08:19:00+02:00 (Zurich)
ISBN/EAN: 9781412908665

ISBN - Autres types d'écriture:
1-4129-0866-3, 978-1-4129-0866-5
Autres types d'écriture et termes associés:
Auteur du livre: harker
Titre du livre: relationship marketing


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